12: How to Find Success by Investing in Yourself with Mark Lack

“Successful people and smart people learn from their own experiences. Ultra-successful people and wise people learn from other people’s experiences.”

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There are so many things demanding our energy and attention. Between having a successful career and maintaining a healthy personal life, it often doesn’t feel like there is enough time to take care of yourself.

My guest this week is Mark Lack, speaker, life coach, and author of Shorten the Gap and we’re talking about investing in yourself. Mark says taking care of and challenging yourself is an investment that pays back exponentially.

He’s sharing what it means to go all in on yourself, and how he’s done this in his own life. We’re talking mentors, financial, emotional, and time commitments to your future, and gaining experience through learning. When you’re your best self, you do your best work.

What does it mean for you to go all-in on yourself? If you’re ready to invest in yourself, this episode is for you.

“The more you continue to invest in yourself, the more committed you are to your vision of becoming your best self.”

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  • Pay attention to what you’re valuing. Choose what you’re going to value and commit to those traits and skills.
  • Don’t be afraid of admitting your mistakes. Telling people how you’ve learned from what you did wrong is a sign of strength and experience.
  • Focus on aligning with your market and matching your message to what you want to be doing. Don’t try to market to everyone but know your demographics.
  • Experience has nothing to do with age. Some new companies are working and expanding at faster and more sustainable rates than much older companies.
  • Spend money learning from other people and growing yourself. It’s an investment that pays exponentially financially and in personal development.
  • The more you commit, emotionally and financially and socially to what you believe in, the harder it is to change course and the more doors will open along your path.
  • Tell other people what your plans and goals are. Knowing that other people know what you want will hold you accountable to it.
  • Recognize why you’re not taking actions. Identify what limiting beliefs and fears are keeping you from taking that next step.
  • Don’t just work on skills, work on your motivation and the other areas of your life. If you’re not healthy in the rest of your life, it will affect your work and energy level.
  • Spend 90% of your time selling the destination, spend 10% selling the transportation. Focus on the end emotional state.



Shorten the Gap

Books Referenced:

Pre-Suasion by Robert Cialdini

The Psychology of Influence by Robert Chaldini

To Sell is Human by Robert Pink

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